polygraphinter - International exhibition of polygraph equipments, technologyes, materials and services

Dear Polygraphinter exhibitors and visitors! Regarding the work on the programs for POLYGRAPHINTER-2007, we would like to offer you a seminar ‘PrintMediaChannels’ – exploring the world of print through developing a global marketing strategy” which will be held during the Polygraphinter-2007.

Organizers: MVK International Exhibition Company and PrintMedia Partners (UK). Date: October 17, 2007 Seminar hours: 11.00 am – 12.00 pm general presentation. Individual consultations will be organized during the day in accordance with individual’s schedule. Venue: conference hall number to be confirmed on September 1, 2007. Participation is free. Seminar includes two parts:

1. General presentation “International marketing in printing and publishing business” (60 minutes)
2. Individual consultation for each company (30 minutes)

The main aim of the seminar is to estimate possible strategies on how to reach new international markets for customers of the printing and publishing industries. This seminar will demonstrate advantages of the global view of the business to Russian and foreign manufacturers of equipment and materials for the printing and publishing industries; as well as provide information about new products presented on the market for dealers and distributors. Printers and other production houses will be able to know about international working experience possibilities.

During the presentation visitors will obtain 100% analysis of printing market opportunities. This information will be useful for everybody involved in this market both for producers of equipment, materials and services and for dealers and distributors, Polygraphinter exhibitors and attendees alike. You will be able to listen and discuss the current market, its potential possibilities, competence, competitive advantages and strategic steps. This interactive analysis will allow you to form you own International Marketing strategy.

Individual consultations following the seminar will let your company estimate the exact possibilities and steps for world-wide business development. We will help you to analyze your production/services, competitive environment, market and contacts which will be useful for you. We also can help you to analyze the international marketing policy and give you professional advice. We will help you if you are going to reach the Russian market with you production or are interested in offering of the international market for the Russian printing industry.

To register on the seminar, please, call: +7 495 105-72-60 Contact person – Julia Voronina